Reinventing Retail:

With Visual AI

Reinventing Retail with Visual AI

Following on from our 2021 report, WPP & Syte have created a new white paper, revisiting the fast-changing space of Visual AI. The report uncovers new developments in one of the fastest developing technologies of our time.

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David Roth & Shir Ibgui add their insights into the study, showcasing Visual AI innovations and discussing its impact on global e-commerce.

Shir Ibgui

Shir is an experienced business development and partnerships leader in the technology industry, having worked in the field for over 5 years and currently leads the global partnerships team at Syte. She has developed a large interest in the fields of artificial intelligence and Web 3 and is passionate about exploring the ways in which these cutting-edge technologies are transforming the retail eCommerce industry. As a dedicated online shopper, she is fascinated by consumer behavior and is excited about the ways in which AI and Web 3 are shaping the future of customer engagement, and she is committed to helping brands and retailers leverage these technologies to enhance the customer experience and drive growth.

David Roth

David is CEO of The Store, the WPP Global Retail Practice, and Chairman of the BAV Group.
Outside of WPP, David is a former non-executive director of NGO, TFT, Chairman of CIBAM The Centre for International Business and Management David is an acknowledged expert and leading authority on digital, Artificial Intelligence and Voice in retail. He has authored a number of books and studies.
He broadcasts and lectures around the world including BBC, CCTV China, CNBC, Davos The World Economic Forum, Yale, CKGSB and Cambridge Universities.

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